Shaelyn Avalon Talks New Single “Heartstrings” In Interview

Shaelyn Avalon Talks New Single “Heartstrings” In Interview


Indie Pop Singer-Songwriter Shaelyn Avalon returns with “Heartstrings”, the newest single from her 6-track EP ‘Wonderland’. She chatted with Electro Wow about the most important details behind its production and music video. Get to know the rising talent from Los Angeles a little better in our Q&A below.

1 — Congratulations on your new music video for your latest single “Heartstrings”. Where was it filmed? How long did it take you to film it?

Thank you! So excited to be interviewing with you again by the way. The video was all shot in one day in Downtown Los Angeles. The studio we shot at was located in the fashion district where I’d done a lot of photoshoots already so I was pretty familiar with the staff and soundstages. Since I executive produced the video I chose all the locations, wardrobe, and cast the video alongside my director, Paul.

2 — What’s the message behind the visuals?

I’m really into symbolism in my lyrics, the looking in the mirror shots are sort of like looking at my past self and reflecting on my past relationship. The song tells the story of a toxic relationship I was in, not wanting to leave someone but realizing how strong I could really be on my own. I needed to be in that relationship so that I could really discover who I am, so for that, I am grateful. The whole aftermath of it all was Wonderland as a whole. A lot of people will try and guess who each song is about and I’m fairly open about it. The EP goes in chronological order so it will walk you through my breakup, dating again, being content single and everything in between.

3 — Is there any funny anecdote from filming this clip?

I literally told the actor who played my ex-boyfriend “Ready to fake breakup?” and it kept cracking me up! He was a real trooper and we’re friends now! He and my real life boyfriend got along really well on set too so it was a good time.

Shaelyn Avalon music video

Photographed, Shaelyn and Jonathan Fox – ex-boyfriend in “Heartstrings”

4 — Where did you find inspiration when making the lyrics of this song?

So… funny story actually, I wrote the song in the back of an Uber on my way to a recording session. I never wound up releasing the song I went to record ironically. It was a cover of an Alli Simpson song I believe. Anyway, I’m a really nostalgic person so on the drive over I started looking out the window and all I could think of was the fact that my ex wanted me to “need him” and how mad that made me. All these thoughts just came flooding into my mind and I decided to take back the narrative and not let myself be sad anymore. It was unhealthy and it took a long time to piece myself back together after that. That’s why my favorite part of the video is when I move on and really become me. I use the phrase “the old Shaelyn is dead” (like Taylor Swift) because in a sense it’s true. The old me would never stand up for herself. My confidence shot through the roof after I “cut the wire”.

5 — What are you most proud of with this new release?

This video is just so ME. I texted my mom after it’s release and she agreed that this is everything I’ve always embodied as a performer. I come from a theater background and in that world everything is dramatic and over the top, which I love! It feels a lot more personal than anything I’ve put out in the past since I went through it and it had such a big impact on me.

Shaelyn Avalon Heartstrings interview
6 — Complete this sentence: “When someone listens to “Heartstrings”, I want them to…”

…see red flags that I didn’t in my situation and not have to go through all that, or to be able to listen and heal if they have gone through it.

7 — Who collaborated with you during its recording process?

I worked with Simon Jay and Luke Shrestha on the EP but primarily Simon on “Heartstrings”. My behind the scenes video of the recording of the song is still my most watched video on YouTube.

8 — How different is “Heartstrings” from your previous singles?

It’s the song where I don’t hold back. That’s something that can be scary but so rewarding at the same time. I live-streamed the video’s premiere with my fans on Instagram and the response was overwhelmingly positive! With Seventeen there wasn’t as much at stake, it’s such a happy song with an upbeat feel. “Heartstrings” is more emotional and the song I feel most connected to.

9 — If you could re-record this track, what would you change?

I don’t know if I would change anything, I see each body of work as a part of my journey and I like looking back on where I was at musically and emotionally to push myself forward.

10 — Finally, where is the direction you’re headed with your music in the near future?

The new stuff I’m working on is a lot more focused on vocals, some stuff has a flirty vibe, some has undertones of redemption. It’s more mature for sure.




Hi, my name is Erick Ycaza. I have a BA in Advertising & Graphic Design. This blog is to provide you with daily music news and share my personal style.

More in Interviews


Quickfire Interview With: Romaan

ErickFebruary 16, 2019

GasBeatz Newest Release Setting The Internet On Fire! 🔥

ErickFebruary 16, 2019
Call Shenron Trunks

Trunks Tells The Story Behind His Latest Hit “Call Shenron”

ErickFebruary 8, 2019
Daniel Shaw

Interview | Questions & Answers With Daniel Shaw

ErickJanuary 29, 2019
Thomas Passon

Interview | Questions & Answers With Thomas Passon

ErickJanuary 27, 2019
Chris Beer

Interview | Questions & Answers With Chris Beer

ErickJanuary 24, 2019

Interview | Questions & Answers With TRXD

ErickJanuary 23, 2019

Interview | Questions & Answers With Mattjax

ErickJanuary 7, 2019
delusive relics

Interview | Questions & Answers With Delusive Relics

ErickDecember 16, 2018
will champlin

Quickfire Interview With: Will Champlin

ErickDecember 14, 2018

Quickfire Interview With: Strybo

ErickDecember 11, 2018

An Anonymous Interview: IDKANYMORE Talk Revolutionary Music Project

ErickDecember 5, 2018
Behind The Scenes Of Losh & Senufo's Track “Cuckoo” — Interview

Behind The Scenes Of LOSH & Senufo’s Track “Cuckoo” — Interview

ErickDecember 4, 2018
Joey Danger

Interview | Questions & Answers With Joey Danger

ErickDecember 3, 2018
sophia shy DJ

Interview | Questions & Answers With Sophia Shy

ErickDecember 3, 2018
DJ Extreme Detroit

Quickfire Interview With: DJ Extreme Detroit

ErickNovember 23, 2018
Josh Collins

Interview | Questions & Answers With Josh Collins

ErickNovember 20, 2018
enotram records

Martone Talks Enotram Records, Dance Music, And The Search For New Artists!

ErickNovember 15, 2018


Stay updated with the latest Electronic Music News, Interviews & Discounts


Thank You for Subscription!