On March 1st, 2021, IRMIX Radio will be your new alternative to find out the hottest music and your favorite talk-shows. Best of all, it will be in operation 24 hours a day and 7 days per week. The CEO behind this online broadcasting station is singer and songwriter Martone who opens up about this project in the following interview.
1 – What should people know about IRMIX Radio, and can listeners expect to hear when listening to the station?
What people should know about IRMIX Radio is that it is not a hobby and that we have a top-notch staff willing and able to conduct serious, fun, and enlightening interviews, plus, shows. Listeners can expect to hear their favorite artists when it comes to RnB, Hip-Hop, Dance, Indie, and Gospel.
2 – How many radio shows will you broadcast?
Possibly ten to twelve in total. We have a stellar show host roster, some of the shows require hosts. While others do not. I am so looking forward to telling you about them.
No, I have not interviewed artists in advance of the premiere date. That will happen around February for prerecorded interviews for the shows. Lately, I have been interviewing strictly for the website at the moment, and those interviews have been extraordinary, not because I did them, but because of the people that I interviewed and their responses to my questions.
4 – Please tell us more about your collaborators or the staff behind IRMIX radio.
The staff is amazing, we have Donia Collier, Arricca Oberlin, and LA Jackson who are the account executives for the station. They are in charge of bringing revenue into the station from the banner, and commercial ad sales. They are excellent at what they do.
Lamont Hicks is in a league of his own when it comes to video editing, there is no other that can do what he does, the way that he does it. He created The Legends Panel and Madonna Dearest for VH1. We worked together prior when I did my show Industry Revue in the Mix, so I am proud to welcome him back.
So, I will be hosting a show called Spotlight, where I give an in-depth interview with celebrities about their careers, career longevity sort of like the interviews that I post on www.irmixradio.net/interviews, I will play a few of their songs.
The Bridge with Cory George
Cory George is a Certified Clinical Trauma Specialist, he has appeared on Iyanla Fix My Life on OWN. “The Bridge with Cory George” was created by the author, mental health practitioner, producer, and award-winning television host Cory George and is the vehicle that showcases what he describes as his “purpose work”. On-the-air “soul-work sessions” with those that have been negatively affected by various forms of trauma, crisis, and other negative circumstances combined with conversations with compelling guests whose stories are compelling and riveting yet also motivational and inspiring are the heart of the show. He believes that every conversation is a conversation that is worth having. It’s time to take an honest look at salvageable situations and how information and compassion can lead to remarkable breakthroughs.
Common Sense Required
Common Sense Required is designed around two girlfriends who have a passion for discussing provocative topics including relationships, pop culture, lifestyle, networking, and more. Throughout their conversations, common sense always comes to the forefront. What happened to good old Common Sense? People are always searching and seeking answers from a variety of sources when Common Sense is readily available, and it is FREE! Olivia Pope says it best…“What does your gut tell you?” Where education, intelligence, and street smarts are not necessarily, required, but common sense, definitely is! Stacey and Wanda will be the judge if you have it or not.
Time Tuesdays with Tee
Tina Spence is a former model and Hollywood actress. She hosts Tea Time Tuesdays with Tina. She will be interviewing actors, singers-songwriters about their latest projects, delving deep into their careers.
Friday Night Jamz
Friday Night Jamz with DJ Suspence, DJ Extreme Detroit, and DJ Cos – they have rotating schedules. Their styles vary when it comes to playing music, generally, it is House music in all of its variations. I am talking about traditional House music, the kind of House music that you would hear walking into clubs in Detroit, Chicago, New York, and LA. DJ Cos has been known to play club mixes of RnB songs which is always appreciated.
Some shows are host free, like The Drive which will put you in the mind of The Move on XM Radio station back in the day. The Billboard weekly Top 20 countdown from the hot 100 charts.
I am currently in negotiations with bringing on some syndicated shows, that I really cannot talk about at the moment until the deal is done. I will say that all of these shows are exciting, my team from the administrative staff to the radio show hosts bring the experience and skills to make IRMIX Radio a success. I am very proud of the team I have assembled and their abilities.
5 – What challenges did you face since the start of this project?
Man, I have been working around the clock since the beginning of November, when I decided that I was going to bring the station back. Some of the challenges were building the website on my own, designing the look for the ROKU Channel, writing all of the content that you see on the website, aside from the bios of our show hosts and staff they did that themselves, scheduling interviews for content, listening to the artist’s music, then coming up with the questions for the interview.
Finding the right people who can and will bring revenue to the station, coordinating show schedules, contracts, writing contracts, interviewing potential staff, writing policies and procedures for the staff, and more writing, a lot of writing. Sometimes, I felt that there are not enough hours in the day, but I did all of those things because I believe in what I am doing, I believe in what we are all doing. The funny thing is, I found the time to finish up on my personal development by completing my Life Coaching certification, all within the last 30 days.
6 – Will IRMIX Radio be available globally or locally?
IRMIX Radio is global with a local feel if you can imagine that. We are based out of Detroit, MI but the show hosts are scattered throughout the United States.
7 – Are you working exclusively with the ROKU app?
For now, yes. But I do have plans to expand to other platforms by summer 2021.
8 – Is IRMIX radio a platform for unsigned artists, and being an artist yourself and making the switch back to the interviewer, have you given up on your recording career?
We are certainly an unsigned artist-friendly radio station, but we do also play artists that have established careers in music. For what I have in mind in the way that the programming will go, it will blend seamlessly. To answer your question, no, I have not given up on my recording career, I am just on hiatus at the moment, as you know that this is due to COVID. I do not see the need for me to release any new music right now especially since all of my music is performance-based music, if I cannot perform it the way I want to, then it can wait.
9 – What type of experience do you have when it comes to interviewing guests? What are some things that artists should expect when being interviewed by you, and how can artists submit their music?
A lot of people do not know this, but I was 13 years old when my entertainment career started. I started out interviewing guests for a music video show called Video Control, that I produced, directed, and hosted, in Lansing, MI, on cable access channel 37.
My guests can expect 100% professionalism, as for indie artists, I will be speaking with them from artist to artist point of view. I have first-hand knowledge of the challenges that artists face when it comes to being heard and having their music supported, so they can expect an in-depth interview. When it comes to submitting music, they must submit their broadcast quality, no more than 4-minute tracks to email@example.com with that, they must also submit high-resolution photos through Google Drive, along with the photo credits so we can post their info on www.irmixradio.net.
10 – Finally, what’s your ultimate goal with IRMIX radio?
It is two-fold, we have a vision and a mission. The vision is To be the number one source for music, news, talk radio, and entertainment worldwide. The mission It is IRMIX Radio’s mission to create responsible radio programming that will provoke thought and inspire our listeners through music and conversation.