Streetwear is defined by Google as “casual clothing of a style worn especially by members of various urban youth subcultures.” Streetwear today is quickly becoming one of the most desired trends of the century. With this trend increasingly growing over the years we have seen many celebrities wear high fashion streetwear. The most popular brands consist of Nike, Adidas, and Supreme. These are some of the most worldwide known brands that produce high fashion clothing for celebrities. Most of these brands only make limited edition clothing that rang from various price ranges. Today streetwear is known as the new luxury wear because many famous brands are making limited edition pieces that cost a fortune. Not only do famous name brands produce luxury wear but also Louis Vuitton Prada and Fenty are making luxury/casual clothing as well. For example, Louis Vuitton just released a new limited-edition collaboration with Supreme. This collaboration was worth millions. This Louis Vuitton x Supreme is in all red and white and to get your hands on one single item from this collection is hard. It’s not only limited but expensive. one item can range from thousands. Today everyone wants to feel and wear luxurious clothing items. Today not the everyday joe can wear or even afford some of the streetwear items. Today streetwear is increasingly growing and many manufacturers are starting to make streetwear items affordable for everyone. There are over thousands of affordable online streetwear clothing stores. Today everyone is able to wear and afford quality streetwear fashion.
Streetwear is not only a fashion trend but it means much more to today’s youth. Today Millennials use this style as an outlet of self-expression. Many of today’s youth can confidently say that casual clothing gives them a sense of self-confidence and strength. Streetwear is tough rugged and fierce. It’s definitely bold and eccentric not everyone is seen wearing streetwear clothing but when millennials are seen wearing the trend, it turns heads. Today man Instagram models promote this trend daily. By posting streetwear items for various brands the trend is spreading and growing daily. Streetwear started in the late 90s when Pop music and fashion were prime. Today street fashion is influenced by many celebrities and stars that are also in the media’s eye. Most millennials today are highly influenced by high fashion media trends. So what does the streetwear trend consist of? Some of the latest streetwear trends that hit 2019 are oversized hoodies, streetwear joggers and clean new kicks. This easy-going look is every youth go-to look. It’s a quick, simple and casual look that anyone can wear. You can see both men and women wear the popular oversized hoodies paired with sleek joggers.