Interview | Questions & Answers With Jack Rayner

“Klassy” is a collaboration between Jonte’ Moaning and accomplished songwriter and producer Jack Rayner, whose long list of credits include work done with Katy Perry, Britney Spears, and Avril Lavigne. I got the opportunity to talk with Jack in order to learn more about this super cool song. In my view, lyrics are pretty relatable and empowering to most people, especially in today’s crazy world.

1 – I loved the energy and the creativity behind the music video for “Klassy”. What is this song about?

“Klassy” is about maintaining your dignity even when faced with bigoted, racist, or homophobic behavior. Basically, kill em’ with kindness/how fabulous you are!

2 – How many days did it take you to shoot the whole clip?

1 day. 8 hours. Unbelievably fast IMHO.

3 – Are the visuals somehow inspired by Beyonce?

As inspiring as she is, no. We were inspired by Paris Is Burning and wanted a smokey, film-noir MV that was unlike most of the glossy media attached to Jonté’s projects.

4 – Besides music, do you also have experience in other artistic fields?

I started as a dancer and choreographer at age 14 and did music as well just to make my dance mixes. It was tape-to-tape back then. I self-taught myself music production in my late teens and early 20’s, choreographing and teaching dance in the day and locked in my studio at night.

5 – How did you meet and come to collaborate with Jonte’ on “Klassy”?

Because we were both in the dance field, a friend made the introduction when Jonté had just been signed to a Japanese label. He asked me to make him a song so my partner at the time Raistalla and I made “Bitch U Betta” with Jonté.

6 – What is your wish music collab that you want to happen in the near future?

The Weeknd or SZA would be amazing. Honestly, though, anyone that is an artist and has a vibe and flow. The best part of my job is watching an artist’s colors shine in the booth.

7 – What is your favorite lyric line from this song? Why?

“Separated from these fucking lames.” I think that line is relatable to everyone in some regard be it a relationship, job, record label, or a friend(s). Everyone likes to walk away with their head held high!

8 – Don’t you think it will be cool to give “Klassy” the remix treatment?

I would love to hear other producers take on it!

9 – What is the first thing you look forward to doing when the pandemic ends?

Have the biggest pool party with and invite ALL my friends. I miss mixing friend circles and meeting new people.

10 – What’s next for Jack Rayner?

I’m finishing up work on America’s Got Talent for the 15th season then headed down under to open Magic Mike Live Australia! We also have to re-open the London, Berlin, and Las Vegas versions as soon as all this madness is over. Time to get back on stage with dancers, laughs, and of course, music!

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