The video’s retro-futurist FX—by Eyebodega and Michael Willis—harken back to early rave and motion graphics with lo-fi CGI and analog distortions. “When I Look” is the title track off Bobmo’s recent two-track EP.
It features the amazing vocals of Shaun J. Wright, and we love it!
An upbeat House track; Parisian producer Bobmo conceived it as a literal digital love song, stating that when he speaks of looking into his lover’s eyes, he’s actually referring to the Internet.
This thematic core is expertly reflected in the visual work, where the nostalgic, analog-distorted aesthetic directly references the web’s early days.
The resulting video offers a charming, whimsical journey that complements the music’s energetic vibe, transforming the modern experience of digital connection into a visually captivating, mythological dance floor moment.
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Hi, I’m Erick Ycaza — a music blogger with a BA in Advertising & Graphic Design. I created this blog to keep you updated with daily music news. Surprisingly, I’ve been writing about music since 2007. If you’re an artist and would like to be featured, feel free to reach out: info@electrowow.net
