Jourdan Frost, the androgynous and non-binary Black Pop artist known for fusing emotionally driven vocals with sleek, contemporary production, released their bold new single “Rock N Roll” on all streaming platforms via The Orchard. The song introduces a louder, more assertive chapter of an artistry that Frost says has been building for years.
“I wanted the song to be an authentic view to who I am as an artist today,” Frost says from their Jacksonville, FL home. “I view myself as a brand and a future staple in popular music and LGBT spaces. One day this song will be a great depiction of that.”
Sonically, “Rock N Roll” marks a deliberate departure from the melodic, easygoing sound of Frost’s earlier releases. Predominantly Neo-Disco, the track fuses elements of 1970s, 1980s, and 1990s Disco and House with a modern feel. It is loud, high-energy, in-your-face, and intentional.
The lyrics trace the everyday hustle of juggling a corporate job, a music career, and a personal life, a theme Frost says was central to the writing process. “I wanted to do something that would resonate beyond the dance floor,” Frost says.
“While writing and recording this song, I had in my head, ‘write something that you can sing twenty years from now and it will still be a crowd pleaser.’”
The record’s influences read like a master class in performance history: Tina Turner; Donna Summer, the Queen of Disco; and Diana Ross, “The Boss” — whose glamour Frost channels throughout. Its imagery and look take cues from Rock N Roll icons like Little Richard and Sylvester, all artists who have shaped Frost since childhood, when they first began forging a path in music.
“When I was a kid, singing in church meant everything to me,” Frost recalls. “After winning my high school pageant, I thought, ‘okay, people seem to like my voice.’” During college, while developing their onstage identity, Frost performed at LGBTQ nightclubs, talent shows, pride festivals, and radio competitions: “basically anywhere I could,” they say. “I always knew I could sing and dance, but I taught myself how to perform, and today, once I have the attention of an audience, the stage is mine.”
That path nearly ended seven years ago, when Frost survived a near-fatal car accident that they still carry the scars from today.
“It’s a reminder that in the blink of an eye, you could be gone,” Frost says, “so if you’re passionate about your career, your dreams, or anything in life, give it your all today.”
“Rock N Roll” follows Frost’s previous singles “Can We Pretend” and “Seaside,” as well as their debut EP, Beginning — and it isn’t a standalone effort. Frost confirms a larger body of work is in the works.
“We’re trying to determine if it’s going to be an EP or a full album,” Frost says. “Fans can definitely look forward to more music!”
The biggest challenge has been time, “which I don’t have very much of because of how demanding my corporate job is,” Frost says. “Just like me, it’s a work in progress,” they add.
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Hi, I’m Erick Ycaza — a music blogger with a BA in Advertising & Graphic Design. I created this blog to keep you updated with daily music news. Surprisingly, I’ve been writing about music since 2007. If you’re an artist and would like to be featured, feel free to reach out: info@electrowow.net
